The New England Patriots seem to understand the difficulty some of their fans may be having with arrest of former Pro Bowl tight end Aaron Hernandez on murder and weapons charges. They also appear to understand the affect all of this may be having on parents who have to explain to their child why they can't wear the #81 jersey they got over the holidays anymore.
An NFL team can only do so much, but the Patriots are making an effort to ease the situation for parents with a unique offer. The following statement was posted today on the team's website:
The New England Patriots ProShop will offer a free jersey exchange of any #81 Hernandez jersey purchased at the Patriots ProShop or online at PatriotsProShop.com for a new Patriots jersey of comparable value. The free jersey exchange will be available exclusively at the Patriots ProShop the weekend of Saturday, July 6 and Sunday, July 7.
“We know that children love wearing their Patriots jerseys, but may not understand why parents don’t want them wearing their Hernandez jerseys anymore,” said New England Patriots spokesperson Stacey James. “We hope this opportunity to exchange those jerseys at the Patriots ProShop for another player’s jersey will be well received by parents.”
What do you think of the team's decision? Is this a class move by a team looking out for kids or a PR move by an organization trying to distance itself from a bad situation?



